About us
Built for
complexity.
A commodity trading group operating across four continents, with specialist IT and digital-asset units. We combine deep domain expertise with hands-on execution.
2015
Founded
4
Continents
3
Business units
UAE
Headquarters
Our story
Built on a
simple premise
Businesses operating across borders need partners who understand both the big picture and the fine print.
Headquartered in Sharjah's SPC Free Zone, we operate at the crossroads of international trade, strategic consulting, technology, and digital innovation. Our team brings decades of combined experience across the Middle East, Europe, Africa, and Asia.
We started with commodity trading and management advisory — helping companies navigate cross-border transactions and enter new markets. As our clients' needs evolved, so did we. IT consulting came next, followed by a full software engineering capability including blockchain and cybersecurity.
Today the group is organised in three business units, with commodity trading at its core. A trading client might need a digital platform. A consulting engagement might uncover an infrastructure gap. The ability to deliver across disciplines — under one roof — is what sets us apart.
How we got here
Our journey
- 2015
Founded in Sharjah SPC Free Zone as a commodity trading and advisory firm.
- 2018
Expanded into management consulting, serving clients entering the Gulf market.
- 2020
Opened operations in the Netherlands and Nepal. Launched IT consulting practice.
- 2022
Added software development and blockchain engineering to the portfolio.
- 2024
Established regional correspondent in Dar es Salaam, Tanzania. Operations now span four continents.
- 2026
Reorganised into three business units — Trading, IT Consultancy, and Blockchain & Crypto — with commodity trading as the flagship.
What we stand for
Our values
These aren't aspirational statements on a wall. They're how we make decisions every day.
Execution over theory
We stay through implementation. Strategies without results are just documents. Every engagement has measurable outcomes, not just recommendations.
Integrity in every deal
Transparent pricing, honest timelines, and commitments we stand behind. Our reputation is our most valuable asset.
Global mindset, local knowledge
We operate across cultures, jurisdictions, and time zones — and we know the difference between a map and the terrain.
Integrated thinking
Trade, strategy, technology, and innovation are not separate silos. The most impactful solutions combine disciplines.
Leadership
The team
Khalid Al-Rashid
Managing Director
Former commodity trading director at a Gulf-based conglomerate. 15+ years in cross-border trade and business development across the Middle East, South Asia, and East Africa.
Elise van der Berg
Head of Consulting
Strategy consultant with deep experience in market entry, organizational design, and operational transformation. Previously at a Big Four firm in Amsterdam.
Arjun Thapa
CTO
Full-stack architect and cybersecurity specialist. Built and scaled engineering teams across three continents. Leads our software development and IT consulting practices from Kathmandu.
Amara Mwangi
Director, East Africa
Trade finance and logistics expert with 10 years in East African commodity markets. Manages counterparty relationships and quality assurance from our Dar es Salaam office.
How we're organized
Departments
Executive Management
Strategic direction, capital allocation, and partnership development across all three business units.
Advisory & Delivery
Senior consultants, trade specialists, and project managers who lead client engagements from scoping through execution.
Engineering & Technology
Full-stack developers, cloud architects, security engineers, and blockchain specialists building secure, scalable systems.
Where we operate
Global presence
Middle East
Sharjah, UAE
SPC Free Zone — our central hub for trade operations, client advisory, and business development.
Europe
Netherlands
European base for consulting engagements, trade corridor management, and EU market access.
Africa
Dar es Salaam, Tanzania
Our East African presence for commodity sourcing, counterparty relationships, and quality assurance.
Asia
Nepal
Software engineering, cloud infrastructure, and technical delivery operations.
What we do
Three business
units
Trading is our core. IT consultancy and blockchain & crypto run as separate practices — and when a challenge spans disciplines, we assemble the right team across the group.
Get started
Want to work with us?
We're always open to conversations about how we can help. Whether it's a specific project or an early-stage idea — let's talk.